Milwaukee, Wisconsin
April 1, 2008
EMD Crop BioScience
announces the promotions of Chuck Broughton and Michael Kereluik
Chuck Broughton has been named the North American Marketing
Manager for soybean, peanut, and cotton products. In his new
role, Broughton will develop the marketing plans for EMD Crop
BioScience soybean, peanut, and cotton product lines for North
America. Broughton brings twenty plus years of successful work
experience in the agriculture industry, from new market
development to agricultural sales.
“Chuck’s sales expertise and customer focus gives a unique
perspective and skill set that will add value to our marketing
team,” says Paul Schmidt, President of EMD Crop BioScience Inc.
“We have aggressive growth plans and intend to capitalize on the
strong momentum achieved with our Optimize® LCO Promoter
Technology®, and Chuck will play a lead role in this strategy,”
states Schmidt.
As the Canadian Sales Manager, Michael Kereluik will be
responsible for managing the sales team, sales activities, and
increasing brand awareness of leading EMD products like
Cell-Tech®, Nitrastik®, and Soil Implant® in Canada. Kereluik
brings 10 plus years of successful work experience in the
agriculture industry into his new role. He previously worked in
the seed industry with SW Seed Canada Ltd. and most recently as
a Sales Representative in the Western Prairies with EMD.
“Both Chuck and Michael are excited about their new positions
and opportunities. The EMD sales and marketing teams are working
continuously to represent exceptional value for our growers,
dealers, and distributors. The teams are looking forward to
launch future value added and yield enhancing EMD products for
our growers in North America,” says Schmidt.
Originally founded as the Nitragin Company in 1898 after a
Milwaukee entrepreneur purchased rights to a commercial process
for the production of nitrogen-fixing rhizobia, Nitragin
remained privately owned until 1982. In 1991 Merck KGaA,
Darmstadt, Germany purchased the business. Now headquartered in
Milwaukee, Wisconsin, EMD Crop BioScience is committed to
advancing crop-enhancing technologies and making these products
available to growers worldwide.
Merck is a global pharmaceutical and chemical company with total
revenues of € 7.1 billion in 2007, a history that began in 1668,
and a future shaped by 31,681 employees in 60 countries. Its
success is characterized by innovations from entrepreneurial
employees. Merck's operating activities come under the umbrella
of Merck KGaA, in which the Merck family holds an approximately
70% interest and free shareholders own the remaining
approximately 30%. In 1917 the U.S. subsidiary Merck & Co. was
expropriated and has been an independent company ever since. |
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