|
How receptive has your target clientele been
to your sales pitch so far?
Of all the customers categories I just mentioned, the mass
market stores
are playing a leadership roll.
For example The Home Depot
has on its staff a Global Environmental Product Manager. It is
his job to insure that The Home Depot does not purchase
products that are harming or depleting natural resources such
as lumber affecting the rain forests of Brazil etc. Selling
certified organic seed is another example of their concern for
protecting the environment and being environmentally
sensitive.
At the present time they are selling organic seed grown by
Genesis Seeds in some 500 of their stores nationwide. As of this
writing, after just a few weeks of selling, they seem to be
very pleased with the results.
Many of the customers in the other categories are just
beginning to realize
that the law will become effective in the US in October,
2002 and that
they must now do something about it.. |
